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Each pixel to every purchase, the complete e-comm engine to keep your profits and identity.
Anti wholesale and brand first.
Empowering labels and shoppers alike by ushering in the new era of digital shopping.
On Consumption Real ripe for a marketplace to speak on buying and consuming.. We believe that building a centralized digital space to introduce shoppers to small, environmentally sustainable, and quality brands and labels will enable the decrease in spending. Our aim is that you will find pieces for life while understanding its DNA and purpose for being apart of your wardrobe.
Price Wars Dominant marketplaces that attract many users buy pieces in bulk at discounted rates from brands. While this may seem like a stable income flow, two hidden truths occur. Once pieces hit deadstock they are rapidly put on sale, they need to make room for higher demand inventory. Labels now compete with lower prices of their very own pieces forcing customers to go to the lower price on those third party options. The second truth, there is nothing stopping those same marketplaces from dropping labels causing huge swings in income and demand heightened by production orders that reflected their previous "partnership."
Independent Understand what you are buying, who made it, and what values it supports. A full understanding of the value chain empowers clothes to become more than their basic value as something to put on but to evolve into an extension of what shoppers believe in.
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Digital Frontier We pay the same price for the same pieces whether in-store or online, yet one is more personalized and tailored to your needs. The digital landscape needs to catch up; sizing, wardrobe cohesion, quality, the list goes on.
Climate It is evermore important to support small, local, and or independent producers during this time of instability, tariffs, and attacks based upon race, gender, immigration status, and class. Too long have large entities taken over and changed the artistry and unique experience of fashion and style.